Initial online trust formation: the role of web assurance & location Год выпуска: 2011Автор: Shih Zoe ChuИздательство: LAP Lambert Academic PublishingСтраниц: 160ISBN: 9783845404530Описание The advent of electronic commerce has revolutionised the way consumers purchase products and services. Online businesses are growing rapidly to tap into the potential demand of market consumers. Nevertheless, the full potential of business-to-consumer (B2C) e-commerce may not be fully realised with many consumers expressing reservations about engaging in e-commerce transactions. Concerns over privacy and security issues continue to steer consumers away from making Internet purchases. This has caused consumers to lose trust in online businesses. Consumers’ lack of trust in online transactions has created a need for web assurance services to bridge the trust gap and re-establish consumers’ faith in online businesses. This study examines whether web assurance services are effective as trust-building mechanisms which encourage consumers to engage in e-commerce transactions. The presence of such a seal should help create a greater perception of trust and facilitate consumers’...
Похожие книги
Twentieth Century Fund/Century Foundation, Century Foundation Task Force on the Future of Unions. What's Next for Organized Labor?: Report of the Century Foundation Task Force on the Future of Unions. – М.: , 0. – 0 с. K. Alec Chrystal, Rupert Pennant-Rea, British Association for the Advancement of Science Section F. Public Choice Analysis of Economic Policy (British Association for the Advancement of Science Books). – М.: , 0. – 0 с. Ian R. Bowler, C. R. Bryant, C. Cocklin, Chris Cocklin, International Geographical Union Commission on the Sustainability of R. The Sustainability of Rural Systems - Geographical Interpretations. – М.: , 0. – 0 с. Peg Pickering, Jonathan How to Make the Most of Your Workday Clark. How to Make the Most of Your Workday. – М.: , 0. – 0 с. The Editors of Career Press, Career Press Inc. Resumes! Resumes! Resumes!: Top Career Experts Show You the Job-Landing Resumes That Sold Them. – М.: , 0. – 0 с. John Anselmi, the Staff of the Yale Daily News. YALE DAILY NEWS GUIDE TO INTERNSHIPS 2000. – М.: , 0. – 0 с. Susan A. Resetar, Frank A. Camm, Jeffrey A. Drezner, Rand Corporation, United States Dept. of Defense Office of the Secretary of Defense, National Defense Research Institute. Environmental Management in Design: Designs from Volvo and Hewlett-Packard for the Department of Defense. – М.: , 0. – 0 с. C. R. Neu, Charles Wolf, United States Dept. of Defense Office of the Secretary of Defense, Rand, National Defense Research Institute. The Economic Dimensions of National Security. – М.: , 0. – 0 с. Dag Harald Claes, Dag Harald Claes ARENA: Advanced Research on the Europeanisation of the Nation-State. The Politics of Oil-Producer Cooperation. – М.: , 0. – 0 с. International Conference on the Conduct of Monetary Policy, Jin-Lung Lin, Jia-Dong Shea, Chung-Shu Wu, Gerald P., Jr. Dwyer, Gerald P. Dwyer. Monetary Policy and Taiwan's Economy (Academia Studies in Asian Economies Series). – М.: , 0. – 0 с. State of the Art of Research in International Marketing Conference. Handbook of Research in International Marketing. – М.: , 2003. – 0 с. From the editors of Kiplingers Personal Finance Magazine. Retire Worry-Free: Money-Smart Ways to Build the Nest Egg You'll Need (Retire Worry Free). – М.: , 2005. – 288 с. The University of Cincinnati Residents, David R. Fischer, Wolfgang Stehr. The Mont Reid Surgical Handbook: Mobile Medicine Series (Mobile Medicine). – М.: , 2008. – 976 с. Committee on the Significance of International Transport of Air Pollutants, National Research Counci. Global Sources of Local Pollution: An Assessment of Long-Range Transport of Key Air Pollutants to and from the United States. – М.: , 2010. – 225 с. Committee on Forefronts of Science at the Interface of Physical and Life Sciences, National Research. Research at the Intersection of the Physical and Life Sciences. – М.: , 2010. – 102 с. The Run of the. The Run of the House. – М.: , 1993. – 0 с. The Editors of Hamptons Cottages and Gardens. Hamptons Havens : The Best of Hamptons Cottages and Gardens. – М.: Bulfinch, 2005. – 192 с. Образцы работ
Задайте свой вопрос по вашей теме
Контакты
Поделиться
Мы в социальных сетях
Реклама
Отзывы
Инга Большое спасибо, Марина, вам за помощь. Желаю вам удачи во всем. Ваш благодарный клиент
