Год выпуска: 2013 Автор: Jones Orumwense Издательство: LAP Lambert Academic Publishing Страниц: 152 ISBN: 9783659508561
Описание
This book examines the international business and globalization of the economy. Students will be introduced to objectives, opportunities and challenges facing those who Foreign organizations, cultural dynamics, trade channels, the legal environments and political considerations are discussed. the book also addresses the flow opf goods world-wide, business survival increasingly hinges on companies ability to compete globally in external and or internal markets. competitors from overseas are targeting previously secured domestic markets, while domestic competitors are increasingly looking overseas countries not only for new sources of supply.their objectives are many and varied but high on the list of priorities are issues of cost reduction, product and service innovations, technology acquisition and risk spreading
Хотела еще раз поблагодарить вас за консультацию. Мой научный руководитель проверила и, в принципе, все оставила без изменений, ее все устроило. Еще раз спасибо. :))