Год выпуска: 2010 Автор: Barry D. Libert Издательство: Страниц: 256 ISBN: 9780470599266
Описание
Praise for SOCIAL NATION "Barry Libert is showing us all how to win by getting from me to we in our social world." ?John Kosner, Senior Vice President and General Manager, ESPN Digital Media "Social Nation is a must–read for business leaders striving to reset the rules of the game." ?Dwayne H. Spradlin, President and Chief Executive Officer, InnoCentive, Inc. "Barry Libert is a collaboration pioneer, not just as a thinker but as a practitioner who is curating some of the most significant communities in business. Read Social Nation for his wisdom about how today?s companies can use social media for success." ?Don Tapscott, author of fourteen books including (with Anthony Williams)MacroWikinomics: Rebooting Business and the World The future of business is about building communities for customers, employees, and partners. Social Nation demonstrates just how important emotional and social connections are to attracting and...
