Год выпуска: 2012
Автор: Thor Muller, Lane Becker
Издательство:
Страниц: 288
ISBN: 1118249755
Описание A guide to getting luck on your sideAs the pace of change accelerates and the volume of information explodes, we're under great pressure to connect just in time with the people and ideas we need to thrive. But we can no longer plan our way to success—there will always be factors beyond our control. This uncertainty, however, cultivates one of today's key drivers of success: serendipity. More than blind luck, serendipity can produce quantifiable results: breakthrough ideas, relationships that matter, effortless cooperation, synchronized market timing, and more. Get Lucky shows businesses how to succeed by fostering the conditions for serendipity to occur early and often. Distills planned serendipity into eight key elements: preparedness, motion, activation, attraction, connection, commitment, porosity, and divergenceFeatures stories of serendipity in action at well-known companies including Avon, Target, Steelcase, Google, Facebook, Walmart, and moreWritten by serial entrepreneurs and... |
