In this, his latest work, renowned psychologist, author, and consultant Nathaniel Branden - father of the self-esteem movement - explains how high self-esteem is becoming a prime determinant of both organizational and personal success in the Information Age. He argues that only organizations staffed with creative, confident, and highly adaptive people - traits built on self-esteem - will be able to meet the unique challenges of today's business environment. Branden then shows how the development of high self-esteem can be used to enhance a company's leadership, management practices, and the ability to innovate and sustain profitability - and to advance one's own career. He closes with a self-directed, twenty-one-week improvement program any individual can follow.
