What We Learned in the Rainforest: Business Lessons from Nature Год выпуска: 0Автор: Tachi Kiuchi, Bill Shireman, William K. ShiremanИздательство: Страниц: 0ISBN: 1576751279Описание What We Learned in the Rainforest teaches that nature isn?t just a source of resources for business ?it is a powerful model for superior business performance in the emerging economy. The authors show that the old model of business?the machine model that pitted business against nature?is growing obsolete. In the emerging economy, businesses excel when they emulate what they once sought to conquer. They maximize performance as they become like nature, like a complex living system. By moving beyond the industrial machine model, and applying the dynamic principles of the rainforest instead, business can learn how to create more profit than ever, and to do so more sustainably. What We Learned in the Rainforest presents examples from leading companies ?business strategies and management practices that maximize business performance by all measures: economic, social, and environmental. It shows, for instance, how Coca-Cola CEO Doug Daft uses diversity to drive sales,...
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Julia Здравствуйте, хочу сообщить, что курсовую проверили и ни каких исправлений или дополнений не было. Спасибо большое.
