Integrating Corporate Communications Год выпуска: 0Автор: James L. HortonИздательство: Страниц: 0ISBN: 0899308953Описание Seldom does a work on corporate communications take such a radical economic approach to the topic. Horton integrates corporate communications cost-effectively into all business activity and presents a new way to look at corporate communications as a force behind all business disciplines. He describes and reviews external and internal communication; examines human behavior in communicating; reviews corporate communication structure; and analyzes messages and media and shows how to get started toward cost-effective corporate communication. A major resource for senior managers, strategists, and other communications specialists.
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Наталия Васильевна (запрос на бесплатные материалы), 28.01 Большое спасибо, Юля! Я действительно высылала Вам запрос на рефераты и курсовые, но, к сожалению, после 1 февраля они уже не понадобятся. (Мой сын мне слишком поздно сказал) А Вам ребята я желаю успехов. Надеюсь еще не один раз посетить Студенточку. Вы очень помогаете ребятам, а уж нам родителям и подавно.
