The Sustainability Advantage: Seven Business Case Benefits of a Triple Bottom Line
Год выпуска: 2002 Автор: Bob Willard Издательство: New Society Publishers Страниц: 240 ISBN: 0865714517 Описание In an era when corporations are under increasing pressure to be stewards of the environment and society as they pursue profits, business expert Bob Willard provides a practical benefit-by-benefit guide for assessing all three areas as a win/win/win proposition. Written in the pragmatic language of business leaders, this book is the first to present compelling and quantitative bottom-line evidence of the profitability of social and environmental initiatives. convincing case for unconventional entrepreneurship.
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Елена, 17.02 Моя преподавательница прочитала работу, вот что она мне написала: Здравствуйте, Лена! Работа хорошая.... нет слов! Ну а вообще, я рада за вас и вашу работу)))