The Marketing Audit Handbook: Tools, Techniques & Checklists to Exploit Your Marketing Resources (+ СD-ROM) Год выпуска: 2002Автор: Aubrey WilsonИздательство: Kogan PageСтраниц: 306ISBN: 0749437359Описание "The Marketing Audit Handbook" offers practical, down-to-earth assistance to all marketing and sales managers. It guides the reader out of long-term, formal strategies and jargon to a comprehensive and straightforward analysis of how to get the most from the internal marketing audit.
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Елена Марина! Вы сопровождали мне диплом. Хотела сказать Вам огромное спасибо, я получила пятерку, впредь буду друзьям рекомендовать обращаться к вам.
