Год выпуска: 2013 Издательство: Страниц: 792 ISBN: 9781118215524
Описание
Social Media Marketing All-in-One For Dummies, 2nd Edition will help marketers apply the marketing knowledge they already have to the latest social media sites and tools. Marketers will discover how to use social media to reach current and new customers, assist customers with problems, complete transactions, and more. The 2nd edition of this book will include coverage on: Book I: The Social Media Mix Book II: Tools and Techniques to Enhance Your Social Life Book III: Using Content to Grow Your Personal or Business Brand Book IV: Twitter Marketing Book V: Facebook Marketing Book VI: Google+ Marketing Book VII: Other Social Media Marketing Sites Book VIII: Measuring Your Results; Building on Your Success
