Год выпуска: 2005 Автор: Lee Schlenker Издательство: Страниц: 0 ISBN: 0470024925
Описание
Book DescriptionThe Effective Organization explores the issues and challenges of levering information technology to respond more effectively to client needs and objectives both within a company and a market. Based on examples of successes andfailures over the last decade, it provides a forum for discussion within organizations, and between firms and their different business partners. The authors begin by examining the inherent links between business value, business models, andcorporate strategy. They show how IT has progressively influenced our perceptions of value by impacting the practice of management, and propose the Value Matrix ™ as a guide to determining how to best deploy talent, organization, and technology to produce value in a company and a market. Building on these foundations, they then turn their attention to how current management practice often neglects the goal of business value. As the prescriptions for...
