Problems and Cases in Healthcare Marketing Год выпуска: 2004Автор: John T. GourvilleИздательство: Страниц: 0ISBN: 0072887761Описание Book DescriptionCases in Health Care Marketing, 1/e by Gourville, Quelch, and Rangan is a collection of Harvard cases that concentrate on marketing within the health care sector. The book is divided into seven sections, exploring topics which include: Developing a Marketing Strategy, Developing New Products, Launching of New Products, Managing Distribution, Managing Communications, Managing the Brand, and International Marketing.
Похожие книги
John Rothchild. The Bear Book : Survive and Profit in Ferocious Markets. – М.: , 0. – 0 с. Ernest Aryeetey, Julius Court, Machiko Nissanke, Beatrice Weder, International Conference "Asia and Africa in the Global Economy. Asia and Africa in the Global Economy. – М.: , 0. – 0 с. David C. Thomas. Readings and Cases in International Management: A Cross-Cultural Perspective. – М.: , 0. – 0 с. International Conference on Risk and Uncertainty in Environmental and, Hans-Peter Weikard, Robert D. Weaver, Justus Wesseler. Risk and Uncertainty in Environmental and Natural Resource Economics. – М.: , 0. – 0 с. State of the Art of Research in International Marketing Conference. Handbook of Research in International Marketing. – М.: , 2003. – 0 с. John T. Gourville. Problems and Cases in Healthcare Marketing. – М.: , 2004. – 0 с. Geomarketing: Methods and Strategies in Spatial Marketing (Geographical Information Systems series). – М.: , 2006. – 320 с. Pat Dorsey. The Five Rules for Successful Stock Investing: Morningstar's Guide to Building Wealth and Winning in the Market. – М.: John Wiley and Sons, Ltd, 2004. – 384 с. D. Gordon Smith, Cynthia A. Williams. Business Organizations: Cases, Problems, and Case Studies. – М.: , 2008. – 1056 с. Eric C. Schwarz. Advanced Theory and Practice in Sport Marketing. – М.: , 2010. – 480 с. Robert C. Lewis. Cases in Hospitality Marketing and Management. – М.: , 1997. – 504 с. Robert C. Lewis. Cases in Hospitality Marketing and Management. – М.: , 1989. – 360 с. DF CHANNON. Channon: ?bank? Strategic Mgt & Marketing – And ?cases? In Bank Strategic Etc. – М.: , 1986. – 674 с. Kellaway. Problems and Concepts in Developmental Neurophysio logy. – М.: , 1989. – 0 с. AD FLETCHER. Fletcher ?problems? And Practices In Advertising Research–readings And Workbook. – М.: , 1984. – 216 с. Abhilash S. Panicker,G. Pandithurai and Dong- In Lee. Investigation of aerosol direct and indirect climate effects. – М.: LAP Lambert Academic Publishing, 2010. – 128 с. Zelha Altinkaya. INTERNATIONAL TRADE AND COMPETITION IN INTEGRATED MARKETS. – М.: LAP Lambert Academic Publishing, 2011. – 216 с. Образцы работ
Задайте свой вопрос по вашей теме
Контакты
Поделиться
Мы в социальных сетях
Реклама
Отзывы
Света, 18.04 Я вчера сдала диплом на проверку,она (преподователь) при мне все пересмотрела и одобрила! (Сказала, что диплом очень хороший ). Спасибо Вам огромное, вы не представляете как вы мне помогли!!!!!Я Вам очень благодарна!!!!!!
