Customer Store Loyalty on Supermarkets in Kenya
Год выпуска: 2012 Автор: Catherine Achieng Издательство: LAP Lambert Academic Publishing Страниц: 68 ISBN: 9783659222573 Описание The book discusses customer loyalty and what incentives are used to motivate customer loyalty in the nakumatt stores, within Kenya. We find that depending on the location of the stores different categories of age groups are attracted and again there is influence of the economic power on specific purchases
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Вера Марина, добрый вечер, диплом после вашего сопровождения я защитила, спасибо за помощь!!!