Mobile Location Based Services (MLBS) Год выпуска: 2012Автор: Ahmedin Mohammed Ahmed and Zhu WeihuaИздательство: LAP Lambert Academic PublishingСтраниц: 92ISBN: 9783659269820Описание The purpose of this book is to explore consumers’ perceptions and standpoints towards sharing locations on mobile devices. Companies doing business in the wireless industry (such as telecom operators, mobile phone manufactures, and content developers) must determine what the main factors are that influence adoption of such services, to provide consumers with services customized to their needs which they are willing to use in practice. In order to find these factors of influence, this book answered main research questions.
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