Food Marketing To Children
Год выпуска: 2010 Автор: Madhubrata Rayasingh and Sudhir Kumar Mishra Издательство: LAP Lambert Academic Publishing Страниц: 76 ISBN: 9783843358866 Описание This particular book aims to highlight the rivalry between ethical and unethical food marketing to children.Various case studies have been supplemented to elucidate how marketing ethics have been compromised by the advertisement agencies to gain profits.For this purpose basically the children have been made the target audience because of the mere fact that they are the ones who are more or less the doers of gullible acts of innocence
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Марина Здравствуйте, Мария! Вы очень оперативно работаете, я даже не думала, что в этом месяце уже может быть готова вся теоретическая часть!