Год выпуска: 2012 Автор: Girish Nair Издательство: LAP Lambert Academic Publishing Страниц: 108 ISBN: 9783838395586
Описание
This study seeks to develop strategies for an Enterprise Mobility Solutions Provider. It seeks to understand the forces in the Enterprise Mobility Solutions Industry, new markets to enter and frames recommendations for such a company. Following these recommendations would ensure that the company develops the required resources and competencies to sustain in the market. Strategy making is done using the Delta model and seeks to address the issues of customer bonding, financial aspects of resource allocation and execution which includes monitoring progress. In the absence of literature that addresses the key issues faced by such companies, the study is an important contribution to theory on mobile business management.
