Consumer Attitude towards TV and Web Advertising Год выпуска: 2010Автор: HARISH GAUTAM and GURMEET SINGHИздательство: LAP Lambert Academic PublishingСтраниц: 184ISBN: 9783838371511Описание Advertisements are the key to the success of marketing. Multinational companies invest lots of money in advertisements. The hardest job is done by the advertising agencies that end up with a unique and attractive ad copy. Besides, Pre-Ad Launch Researches are conducted to ensure that advertisements are effective. But sometimes advertisements do not have the desired effect. This book is the outcome of an empirical research conducted on the problem. This project is an earnest effort to suggest sure pathways for companies and advertisers in general and TV and Web Advertisers in particular. The prospective consumer is heavily dependent on the media and might remain intact if his attitude is negative towards the media selected. An advertising model has been developed to help advertisers.
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Наталья Здравствуйте, Светлана. Меня зовут Елена. Я заказывала у Вас ранее отчет по практике "Совершенствования методов :." и очень довольна работой, которую Вы мне предоставили. Сожалею, что не могла ответить Вам ранее, но отчет я смогла защитить на 4, в целом преподавателям работа после вашего сопровождения понравилась, но все же они попросили меня его еще немного доработать. Хотелось бы узнать могу ли я сделать у Вас заказ для сопровождения диплома. Я очень благодарна Вам за помощь в сопровождении отчета по практике. Спасибо, Елена
