Год выпуска: 2011 Автор: Rudenko Marina Издательство: LAP Lambert Academic Publishing Страниц: 128 ISBN: 9783844320473
Описание
Objective law of current stage of the market relations in Russia is the need to develop and improve the business infrastructure of entrepreneurships. The need of streamlined and efficient business organization, its adaptation to the global environment, determined the feasibility of forming methodological toolkit of consulting activities as a basic and the necessary element of business infrastructure. The monograph is devoted to actual problems of modern entrepreneurships in the context of the formation of business infrastructure and the improvement of consulting practice based on the outsourcing and customer management of relationships. Particular attention is paid to the impact of globalization to the development of business services market. Methodological aspects of improvement of consulting are described in the paper. The publication is intended for academics, educators, business consultants and entrepreneurs, it is useful for students who are studying marketing, management, and...
