A SEM Approach to Indian Mobile telecom Services Sector
Год выпуска: 2012 Автор: VIKAS GAUTAM Издательство: LAP Lambert Academic Publishing Страниц: 216 ISBN: 9783659266935 Описание The objective of the present research is to examine service quality attributes along with a measure of customer value and satisfaction to find out the direct and indirect effect on customer loyalty. Results of structural equation modeling with Partial Least Square (PLS) method of estimation revealed that the present structural model has a good fit based on the goodness of fit indices like average path coefficient (APC = 0.416, p < 0.001), Average R Square (ARS = 0.609, p < 0.001), and Average Variance Inflation Factor (AVIF = 2.533, Good if ...
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Катя Юля! Хочу вас поблагодарить: курсовую приняли, сразу зачли, т.е. без всяких изменений и т.д. Спасибо. Катя. И с наступающим Новым Годом:))!