Год выпуска: 2005 Автор: Joe Kennedy Издательство: Страниц: 311 ISBN: 1564148130
Описание
An Owner's Manual provides fast, practical and direct advice and that's what you get with this book! The Small Business Owner's Manual is useful for newly minted entrepreneurs as well as seasoned business owners and can be read from cover-to-cover or to quickly lookup information in the midst of a crisis. For example: * Choose among 13 ways to get new financing and the 17 steps to building a winning loan package. * Weigh the pros and cons among 8 legal structures, from corporations to LLCs. * Write winning ads and analyze 16 advertising and marketing alternatives including the latest in Search Engine Marketing and Search Engine Optimization. * Develop a powerful business plan in half the time. * Learn to sell products and services by considering 10 possible sales and distribution channels. * Discover the latest trends to quickly and inexpensively set up a web-site and e-store. * Get taxes paid on time, collect from deadbeats, protect the...
