Stroll down Larimer Street in Denver or through Pioneer Square in Seattle and you feel that you're stepping into history while browsing the expensive boutiques and tourist shops. But are you? In this intriguing study of some of America's favorite places, Judy Morley takes a fresh look at adaptive reuse efforts in cities of the former frontier. Focusing on urban preservation resulting from the competing interests of architectural preservationists, city planners, chambers of commerce, and boosters, she shows how developers have often taken artistic license to re-create the western past into shopping centers and tourist traps-in ways that privilege an imagined "heritage" over a more complex history. Examining Old Town Albuquerque, Larimer Street and LoDo in Denver, and Pioneer Square and Pike Place Market in Seattle, Morley describes the creation and marketing of western heritage under the guise of historic preservation. She draws on extensive interviews, city council...