The Ambivalent Consumer: Questioning Consumption in East Asia And the West Год выпуска: 2006Издательство: Страниц: 314ISBN: 0801473020Описание In The Ambivalent Consumer, Sheldon Garon and Patricia L. Maclachlan bring together an array of scholars who explore the ambivalence provoked, especially in East and Southeast Asia, by the global spread of "American" consumer culture. As the world's second-largest economy, Japan has long engaged in a vibrant consumerism tempered by deeply held beliefs about morality, thrift, community, and national identity. Its neighbors in East and Southeast Asia-South Korea, China, Malaysia, and Singapore-have likewise anxiously balanced consumption and saving. The first comparative volume to examine global phenomena of consumer culture from the perspective of East Asia, this book analyzes not only the attractions of mass consumption but also the many discontents and dilemmas that arise from consumerism. Placing Japan and the United States in a transnational context, the book's contributors find that European countries more closely resemble Japan than they do the United States in their saving...
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Ирина Огромное спасибо за помощь! Без вас бы не справилась! Сорри, что сразу не отписала, просто на основной работе был аврал! Сегодня первый день передыха! :)) Спасибо еще раз!
