The Future of Advertising: New Media, New Clients, New Consumers in the Post-Television Age
Год выпуска: 2005 Автор: Joe Cappo Издательство: Страниц: 256 ISBN: 0071462155 Описание Veteran industry observer Joe Cappo briefly recaps the factors that impacted the industry in the late 1990s, and gives you advice on how to best position yourself, your work, and your business.
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