The Financial Times Guide to Strategy: How to Create And Deliver a Winning Strategy (Financial Times) Год выпуска: 2006Автор: Richard KochИздательство: Страниц: 334ISBN: 0273708775Описание Behind every business hero lies a successful strategy. Behind every business failure lurks a bad strategy. Developing a good strategy is remarkably simple. Yet the subject has become obscured and over-complicated by academics and consultants with their own hobby-horses and proprietary methods. Strategy has become remote from those who need it most: owners and executives. The Financial Times Guide to Strategy offers more insight than a whole library of academic strategy tomes. It will help you construct a strategic framework for your company, business model, and marketplace. This second edition is fully updated, encompassing changes in the theory and practice of strategy and including commentary on the latest theories and theorists. Coverage includes: *demonstrating the power of strategy to raise profits *providing a DIY strategy kit for managers *distilling strategic thinking since 1960 *providing a lively A-Z of strategy concepts, terms, and techniques ...
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Александр, 06.01 С наступившими и грядущими праздниками Вас! Написанная Вами работа принята преподавателем как есть, мне даже пришлось буквально на месте ваять титульный лист. О недочётах она лишь сказала, что...они есть - и не более того. Благодаря Вам мне даже не пришлось сдавать экзамен по этому предмету. Спасибо большое!
