Год выпуска: 2005 Автор: Robert M. Verburg, J. Roland Ortt, Willemijn M. Dicke Издательство: Страниц: 364 ISBN: 0415362288
Описание
Modern technology and innovation are vital to the success of all companies, be they hi-tech firms or companies seeming unaffected by technology and innovation, established firms or business start-ups. Managing Technology and Innovation focuses on understanding technology as a corporate resource, covering product development, design of systems and the managerial aspects of new and high technology. Topics covered include: * The internal organization of high technology firms * The management of technology in the society * Managing innovation * Dilemmas and strategies The wide-ranging experience of the teachers and experts who have contributed to this book has resulted in an integrated, multi-disciplinary, textbook that provides an introductory overview to managing technology and innovation in the 21st century.
