Год выпуска: 2004 Автор: Alex Rovira, Fernando Trias de Bes Издательство: Jossey-Bass Страниц: 154 ISBN: 9780787976071
Описание
The International Best–Seller That Has Swept the World–A Simple Yet Powerful Tale About How to Seize Opportunity and Achieve Success in One’s Life and Work "Heartwarming! It will be a classic. I think it will fascinate both adults and children, much like The Little Prince." –Philip Kotler, author, Marketing Management "You won’t have much good luck if you do the wrong thing. This book makes that all–important thing eminently clear." –Jack Trout, management guru, and coauthor, The 22 Immutable Laws of Marketing "This book is telling and revealing. It clearly shows why some and not all have success in life. Good luck is the secret." –Marco Jesi, president, Pepsico Europe
