Год выпуска: 2005 Автор: David Mosby Издательство: Страниц: 224 ISBN: 9780787981396
Описание
Praise for The Paradox of Excellence "This book reveals a powerful new formula for every business to become distinct and not extinct!" —Ram Charan, coauthor, Confronting Reality and Execution, and author, Boards That Deliver "The Paradox of Excellence is a must–read for any company executive. In today?s competitive environment, it is all too easy to become ?invisible? to our customers, which leads to undesired consequences. This book helps put into perspective issues facing many businesses today." —Garry Betty, CEO, Earthlink "The Paradox of Excellence is a quick read and an excellent investment of your time. It provides a meaningful guide to improving communications and interactions with your customers." —Jerry McElhatton, president, Global Technology & Operations, MasterCard International "The message Mosby and Weissman are delivering is very important to all companies regardless of size or success. In my thirty–four years in business and eight as a college...