Год выпуска: 2010 Автор: Dane Sanders Издательство: Страниц: 256 ISBN: 0817400001
Описание
NEW RULES FOR A NEW BUSINESS WORLDThinking about starting a photography business? The first thing you need to know is that the rules have changed. Yesterday’s business models have collapsed. Creating a successful business in today’s "Digi-Flat" era requires a sharp new approach, one that Dane Sanders has practiced successfully and taught at Fast Track workshops and seminars all around the world. Some of the things you'll learn in this book:How to turn the very technologies that are "killing" professional photographya??such as the Interneta??into your tools of success-How to lead your business, not let your business lead youA A A A -How systematizing, scaling, and outsourcing are critical concepts even for a one-person business-How to radically rethink marketing, sales, and customer service for the 21st century-How to hone a creative vision that worksa??the most powerful step you can take as a businessperson The Fast Track Photographer Business Plan is not about building a...
