Год выпуска: 2011 Издательство: Страниц: 288 ISBN: 9780071760409
Описание
A former Harley-Davidson shows how to rev up sales and close deal in record time The Internet has kicked off an explosion of consumer-to-consumer education via chat rooms, forums, and blogs-which has permanently changed the relationship between you and your customers. You have to keep up if you want to keep selling. Accelerate the Sale provides the approach you shorten sales cycles and lower costs-and leave your competition in the dust. Mark Rodgers helped Harley-Davidson increase market share from 30% to 55% in less than two years using this method-and now he shows you how to use it. With real-world lessons from the field, Accelerate the Sales puts you on track to selling excellence in a business environment that demands nothing less.