Strategic Management With Infotrac: Building and Sustaining Competitive Advantage
Год выпуска: 0 Автор: Robert A. Pitts, David Lei Издательство: Страниц: 0 ISBN: 0324116896 Описание Strategic Management, third edition explores how firms build, extend, organize, and sustain a competitive advantage, focusing on five key themes: distinctive competence, quality, globalization, change, and ethics. This text takes an applications-oriented approach and is organized to reflect the stages that a firm goes through while implementing the strategic process.
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Ирина, 02.11 Я искренне признательна Вам, Марина Михайловна. Вы - человек слова.