Go To Market Strategy: Advanced Techniques and Tools for Selling More Products to More Customers More Profitably
Год выпуска: 2002 Автор: Lawrence Friedman Издательство: Butterworth-Heinemann Страниц: 294 ISBN: 0750674601 Описание In this path-breaking new book, best-selling author and leading go-to-market strategist Larry Friedman provides a practical and battle-tested approach for taking products, services, divisions, or even an entire company to market! Drawing on dozens of examples and best-practices across a variety of industries, 'Go To Market Strategy' lays out a clear and actionable blueprint for building a winning go-to-market plan - one that will enable you to do more business, with more customers, more often, and more profitably.
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Дефелина Марина, вчера защитила диплом после вашего сопровождения!!! Хочу вам сказать огромнейшее спасибо за проделанную работу!!! Я так же как и прежде буду рекомендовать вас своим друзьям. Спасибо еще раз. До свидания ))