Advertising and Consumer Citizenship: Gender, Images and Rights Год выпуска: 2008Автор: Anne M. CroninИздательство: RoutledgeСтраниц: 192ISBN: 0-415-22323-7, 0-415-22324-5Описание It is commonly accepted that we live in a society increasingly dominated by consumerism, where what we are is expressed by what we buy, and that advertising is one of the primary means through which we absorb these meanings. In this exciting and provocative study, Anne Cronin uses a close analysis of a variety of print advertising to highlight gender's organising function in the contemporary culture of the image and to explore the articulation between the sexed, classed and racialised construction of theconsumer which advertising creates and the figure of the citizen produced by contemporary political discourses of identity and belonging across Europe.
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Станислав, 29.04 Спасибо за столь доброе отношение к нам простым смертным :-), горе-студентам или, еще можно сказать- вечным студентам, которые не помнят, когда начали это свое высшее, но уже до зеленой тоски опостылевшее, образование.
