Copywriting for the Electronic Media With Infotrac: A Practical Guide Год выпуска: 0Автор: Milan D. MeeskeИздательство: Страниц: 0ISBN: 0534526608Описание This text helps students learn how to write effective copy for all types of electronic media with an emphasis on commercial writing. It begins with the introduction of the basic principles and techniques of good copywriting, then moves on to dozens of skill-building exercises to put them into practice. Nearly 80 writing assignments and numerous examples of actual scripts, storyboards, PSAs, and promotional spots prepare students to write short, persuasive messages for local stations and cable systems, where most beginning copywriting jobs are found.
Похожие книги
Bob Johansen and Institute for the Future. Get There Early: Sensing the Future to Compete in the Present. – М.: , 2012. – 408 с. Noha El-Mikawy, Heba Handoussa, Heba Abou Shnief, Iran, and Turkey Economic Research Forum for the Arab Countries, Universitat Bonn Zentrum Fur Entwicklungsforschung. Institutional Reform & Economic Development in Egypt. – М.: , 0. – 0 с. K. Alec Chrystal, Rupert Pennant-Rea, British Association for the Advancement of Science Section F. Public Choice Analysis of Economic Policy (British Association for the Advancement of Science Books). – М.: , 0. – 0 с. Frank Ackerman, David Kiron, Neva R. Goodwin, Jonathan M. Harris, Kevin P. Gallagher, Program for the Study of Sustainable Change and Development. Human Well-Being and Economic Goals (Frontier Issues in Economic Thought, Vol 3). – М.: , 0. – 0 с. Deni Elliott, Judy E. Stern, Institute for the Study of Applied and Professional Ethics. Research Ethics: A Reader. – М.: , 0. – 0 с. Michael A. Toman, Resources for the Future. Climate Change Economics and Policy: An Rff Anthology. – М.: , 0. – 0 с. Wallace E. Oates, Wallace, E. Oates, Resources for the Future. The REF Reader in Environmental and Resource Management. – М.: , 0. – 0 с. Peter F. Drucker with Joseph A. Maciariello. The Daily Drucker: 366 Days of Insight and Motivation for Getting the Right Things Done. – М.: HarperBusiness, 0. – 448 с. Milan D. Meeske. Copywriting for the Electronic Media With Infotrac: A Practical Guide. – М.: , 0. – 0 с. Society for the Protection of the Rights of the Child. The State of Pakistan's Children 2002. – М.: , 2004. – 0 с. Milan D. Meeske. Copywriting for the Electronic Media: A Practical Guide (with InfoTrac). – М.: , 2005. – 336 с. CAPT(Center for the Advancement of Process Tech)l. Process Quality. – М.: , 2010. – 288 с. David J. Livingstone. A Practical Guide to Scientific Data Analysis. – М.: , 2010. – 358 с. National Institute for the Foodservice Industry. Applied Foodservice Sanitation. – М.: , 1988. – 80 с. Edited by Fatemeh Ebtehaj, Bridget Lindley and Martin Richards for the Cambridge Socio-Legal Group. Kinship Matters. – М.: , 2011. – 326 с. The Andy Warhol Foundation for the Visual Arts, Inc. The Art Of Andy Warhol 2013 Engagement Calendar. – М.: , 2012. – с. FRANCE. MARKETING STRATEGY FOR SMALL-TO MEDIUM-SIZED MANUFACTURERS: A PRACTICAL GUIDE FOR GENERATING GROWTH, PROFIT, AND SALES. – М.: , 2013. – с. Образцы работ
Задайте свой вопрос по вашей теме
Контакты
Поделиться
Мы в социальных сетях
Реклама
Отзывы
Артем Спасибо. Этого достаточно
