E-Commerce Marketing
Год выпуска: 2004 Автор: Brad Kleindl Издательство: Страниц: 0 ISBN: 0538438088 Описание Book Description E-Commerce Marketing prepares individuals to plan and market electronic products and services online. The text and multimedia components integrate coverage of all the basic functions of marketing as outlined in the National Marketing Education Standards. Explore electronically linked distribution systems, international e-commerce, e-tailing, digital media design, digital marketplace design strategies, marketing management, market research, online customer behavior, data mining and warehousing, online partnerships, and security/privacy issues. A dedicated web site will keep the content current.
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Татьяна Здравствуйте, Марина. Защитилась на отлично. Спасибо Вам огромное за помощь!!!