Gender Role Stereotypes in Malaysian Television Advertisements Год выпуска: 2010Автор: ROSZAINORA SETIAИздательство: LAP Lambert Academic PublishingСтраниц: 120ISBN: 9783838338989Описание This book is based on a study to determine and identify audience''s perceptions and awareness on gender role stereotypes in advertisements. The degree and frequency levels of gender role stereotypes in Malaysian television''s advertisements were tabulated. Gender role stereotypes have not been fully and extensively explored in Malaysia. This is dissipative as advertising is a very powerful genre in persuading and manipulating the audience.
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Михаил Огромное вам спасибо. Не беспокойтесь, проблем с оплатой не возникнет, я не люблю ходить в должниках. Ещё раз спасибо.
