Event Experience Год выпуска: 2012Автор: Sam WarnaarsИздательство: LAP Lambert Academic PublishingСтраниц: 72ISBN: 9783848493432Описание How to design for a good experience? This book gives insight in factors that can be kept in mind when organising an event. Get a more thorough view on the characteristics at play in event experiences based on qualitative research conducted under frequent event visitors and seasoned event organisers. Learn about how the theory of the Peak/End Rule influences various experiences such as music, drama and film, and how you can use this theory to improve the event experiences for the visitors of your event.
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