Corporate Social Responsibility - The Indian Corporate Perspective Год выпуска: 2014Автор: Sri Rama Murthy ChoppakatlaИздательство: Scholars' PressСтраниц: 324ISBN: 9783639668735Описание This book analyzes the interrelation among the attitude towards corporate social responsibility, socially responsible behavior and their overall effectiveness of implementation keeping in mind that a positive attitude of the executive may definitely tend to a good socially responsible behavior and the both result in achievement of the firm’s success effectively. This book presents a better understanding concerning the attitude of the executives towards corporate social responsibility in Indian industry. Further, the socially responsible behavior and its influence on the overall effectiveness are also studied.
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