Services Marketing: A Practical Approach
Год выпуска: 2012 Автор: Biplab Datta Издательство: LAP Lambert Academic Publishing Страниц: 176 ISBN: 9783846508251 Описание This book helps students to learn the fundamentals of services marketing from a practical point of view. The book is written in simple language so that any reader can easily understand the concepts covered in the book. The book focuses on the needs of the customers, who are to be kept satisfied and delighted for a business to prosper. This book will help readers to understand services marketing from various perspectives and will also be useful if a reader wishes to establish a new service business.
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Алена Спасибо огромное за помощь, я к Вам обязательно еще обращусь, Вы мне очень помогли. СПАСИБО!!!