Год выпуска: 2014 Автор: Yahaya Sani Издательство: LAP Lambert Academic Publishing Страниц: 212 ISBN: 9783659545153
Описание
This book on enhancing firms sustainable competitive advantage is a dream for emerging economies. With firms proper policies i.e formulation,implementation and control using resources base view theory i.e Value, rareness and inimitability and technology as a moderator, firms can prolong advantage over others. With continued innovations the advantage could be maintain and sustained for some period.