Event Management Год выпуска: 2004Автор: Lynn Van Der Wagen, Brenda R. CarlosИздательство: Prentice HallСтраниц: 312ISBN: 0131149385Описание For courses in Meeting, Event, Exposition and Convention Planning and Management for hospitality or business students. Event Management is packed full of "true to life" examples of events across the nation--illustrating all the skills needed to become a successful event manager. From this book students will learn how to design, plan, market, and stage an event. In addition, readers will learn how to manage staff and staffing problems and to ensure the safety of everyone involved. Topics will also discuss what is needed for legal compliance, risk management, financial control and successful event evaluation.
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