Einstein in the Boardroom: Moving Beyond Intellectual Capital to I-Stuff Год выпуска: 2006Автор: Suzanne S. Harrison, Patrick H. SullivanИздательство: Страниц: 240ISBN: 047170332XОписание Capitalize on Your Company's Intangible Assets… Leading Companies Show You How "Einstein in the Boardroom makes a great sequel to Edison in the Boardroom. Those readers who found the examples and war stories of Edison to be useful in their own IP-management activities will find the same qualities in Einstein. This resource will help anyone in the intangibles management community who seeks to go beyond intellectual property and understand and capitalize on the full range of a firm's intellectual capital."—Julie Davis, coauthor, Edison in the Boardroom "Harrison and Sullivan continue to elevate understanding of the value of intellectual assets and, more importantly, provide a 'clinic' on the practical steps necessary to turn theory into bottom-line results."—Jeff Weedman, Vice President, External Business Development The Procter & Gamble...
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Полина Доброе утро, Лилия! с радостью хотела сообщить, что диплом после вашего сопровождения успешно сдан и защищен на отлично)) Спасибо!
