Market Focused Strategic Flexibility: Nigerian Experience Год выпуска: 2010Автор: OLALEKAN ASIKHIAИздательство: Страниц: 220ISBN: 3639251199Описание No empirical study has been reported on market- focused strategic flexibility, this is the first and only study conducted on this subject in a developing country so far. This book reports this study, while it provides insight into the use of market-focused strategic flexibility as a viable marketing strategy in a dynamic competitive environment. Research instrument administered to a sizeable number of firms and responses were subjected to descriptive, structural equation modeling, correlation and regression analysis. This book will serve as invaluable companion for students of marketing, business administration, management and readers as it contributes greatly to strategic marketing and management knowledge.
Похожие книги
Melissa Barker, Donald I. Barker, Nicholas F. Bormann, Krista E. Neher. Social Media Marketing: A Strategic Approach. – М.: , 2012. – 400 с. Eseosa Obadiaru. The Global Financial Meltdown And The Nigerian Capital Market: Appraisal Of The Effect Of The Global Financial Meltdown On Security Values In The Nigerian Capital Market. – М.: , 2012. – 104 с. Henry Inegbedion. Efficient Market Hypothesis and the Nigerian Capital Market: Examination of the Nigerian Stock Market for Market Efficiency. – М.: , 2012. – 108 с. Piercy. Market Led Strategic Change. – М.: , 0. – 0 с. Michael H. Morris, Leyland F. Pitt, Earl D. Honeycutt. Business-To-Business Marketing: A Strategic Approach. – М.: , 0. – 0 с. Philip K. Sherwood, J. Paul Dunn, David L. Loudon. Market Opportunity Analysis: Text And Cases. – М.: , 2006. – 263 с. Isobel Doole, Robin Lowe. Strategic Marketing Decisions In Global Markets. – М.: , 2004. – 0 с. Roger, Ph.D. More. Transforming New Technologies into Cash Flow: Creating Market-focused Strategic Paths for Business-to-Business Companies. – М.: , 2006. – 243 с. OLALEKAN ASIKHIA. Market Focused Strategic Flexibility: Nigerian Experience. – М.: , 2010. – 220 с. Umoru Adejo YAKUBU. The Impact of Poverty on Democratic Consolidation in Developing States: The Nigerian Experience. – М.: , 2010. – 96 с. Nigel F. Piercy. Market-Led Strategic Change. – М.: , 2010. – 576 с. Alexis Jacquemin. The New Industrial Organization – Market Forces & Strategic Behavior. – М.: , 1987. – 230 с. A JACQUEMIN. Jacquemin: New ?industrial? Organization – Market Forces & Strategic Behavior (cloth). – М.: , 1987. – 0 с. Inelo Fred. Strategic Flexibility and Market Performance of the Furniture Industry. – М.: LAP Lambert Academic Publishing, 2012. – 112 с. Arash Najmaei and Zahra Sadeghinejad. strategic flexibility of SMEs. – М.: LAP Lambert Academic Publishing, 2012. – 144 с. Enesi Agnes. Teaching English As A Second Language: Nigerian Experience. – М.: LAP Lambert Academic Publishing, 2012. – 140 с. Eseosa Obadiaru. The Global Financial Meltdown And The Nigerian Capital Market. – М.: LAP Lambert Academic Publishing, 2012. – 104 с. Образцы работ
Задайте свой вопрос по вашей теме
Контакты
Поделиться
Мы в социальных сетях
Реклама
Отзывы
Юлия, 04.05 Спасибо большое за понимание!
