E-Marketing: Theory and Application
Год выпуска: 2011 Автор: Stephen Dann, Susan Dann Издательство: Страниц: 420 ISBN: 0230203965 Описание A mix of academic rigor and practical application combining a strong theoretical framework from the academic peer reviewed literature with contemporary developments in internet technology, and their application to the e-marketing environment. Topics include consumer behavior, value creation, marketing strategy, implementation issues for e-marketing, and much more.
Похожие книги
Stefan Spinler. Capacity Reservation for Capital-Intensive Technologies: An Options Approach (Lecture Notes in Economics and Mathematical Systems, 525). – М.: , 0. – 0 с. Stephen L. Herman. Delmar's Standard Textbook of Electricity, 3E. – М.: , 0. – 0 с. Erhard Robert Fernholz, E. Robert Fernholz. Stochastic Portfolio Theory. – М.: , 0. – 0 с. Edgar E. Peters. Fractal Market Analysis: Applying Chaos Theory to Investment and Economics. – М.: , 0. – 0 с. Anthony F. Tardugno, Thomas R. DiPasquale, Robert E. Matthews. IT Services: Costs, Metrics, Benchmarking and Marketing. – М.: Prentice Hall Ptr, 2000. – 240 с. Michael E. Milakovich. Improving Service Quality: Achieving High Performance in the Public and Private Sectors. – М.: , 0. – 0 с. E. James Burton, Steven M. Bragg. Sales and Operations for Your Small Business. – М.: , 0. – 0 с. John E Richardson, John Richardson. Annual Editions: Marketing 04/05. – М.: , 0. – 0 с. John E Richardson. Annual Editions: Marketing 03/04. – М.: , 0. – 0 с. John E. Richardson, John Richardson. Annual Editions: Marketing 02/03. – М.: , 0. – 0 с. Francis E. H. Tay. Ordinary Shares. Exotic Methods: Financial Forecasting Using Data Mining Techniques. – М.: , 2003. – 0 с. Advances in Data Analysis: Proceedings of the 30th Annual Conference of the Gesellschaft fA?r Klassifikation e.V., Freie UniversitA¤t Berlin, March 8-10, ... Data Analysis, and Kno. – М.: , 2007. – 687 с. Michael P. Papazoglou, Pieter Ribbers. e-Business: Organizational and Technical Foundations. – М.: John Wiley and Sons, Ltd, 2006. – 752 с. Selected Readings on Electronic Commerce Technologies: Contemporary Applications (Premier Reference Source). – М.: , 2008. – 542 с. Stephen Dann, Susan Dann. E-Marketing: Theory and Application. – М.: , 2011. – 420 с. Jeffrey C. Ulin. The Business of Media Distribution: Monetizing Film, TV and Video Content in an Online World. – М.: Focal Press, 2010. – 528 с. Mahmoud Kamel Semary and Ibrahiem Mousa. (Fraction Stir Welding)-principles of applied welding technology. – М.: LAP Lambert Academic Publishing, 2011. – 84 с. Образцы работ
Задайте свой вопрос по вашей теме
Контакты
Поделиться
Мы в социальных сетях
Реклама
Отзывы
Вера Марина, добрый вечер, диплом после вашего сопровождения я защитила, спасибо за помощь!!!