Год выпуска: 2011 Издательство: Страниц: 304 ISBN: 9780071760393
Описание
“An indispensible guide to the brave new media world.” Arianna Huffington, Editor in Chief, The Huffington Post ”Gives me hope for the future of the Information Age. Rosenbaum argues for the growing importance of people-creative, smart, hip-who can spot trends, find patterns, and make meaning out of the flood of data that threatens to overwhelm us." Daniel H. Pink, New York Times bestselling author, Drive “A testament to the strategic mind of a genius. Captured here is a road map for developing engaging consumer experiences by curating content around your brand.” Bonin Bough, global director, Digital and Social Media, PepsiCo "Perfectly on-trend - an insightful guide to the future." Chris Meyer, author, Blur “Read this book. Embrace curation, and you’ll be ready to ‘crush it’ with your focus and passion in the noisy new world of massive data overload." Gary Vaynerchuck, New York Times bestselling author, Crush It ...