Wally Olins: The Brand Handbook Год выпуска: 2008Издательство: Thames and Hudson LimitedСтраниц: 112ISBN: 9780500514085, 978-0-500-51408-5Описание Here,Wally Olins sets out the ground rules for branding success in the 21st century, explaining why understanding the links between business, brand and consumer has never been more vital for commercial success, and reflecting the recent enormous changes in the branding world. It will be an essential purchase for everyone in advertising, marketing and business who needs to understand why the most successful brands in the world triumph by making insiders believe in them and consumers buy into them.
Похожие книги
The Oxford Handbook of Entrepreneurial Finance (Oxford Handbooks). – М.: , 2012. – 936 с. The Oxford Handbook of Urban Planning (Oxford Handbooks). – М.: , 2012. – 888 с. The Oxford Handbook of Venture Capital (Oxford Handbooks). – М.: , 2012. – 1056 с. The Oxford Handbook of Organizational Decision Making (Oxford Handbooks in Business and Management). – М.: , 2012. – 656 с. The Oxford Handbook of Work and Aging (Oxford Library of Psychology). – М.: , 2012. – 744 с. Editors: Mark E. Haskins, Benjamin R. Makela. The CFO Handbook. – М.: McGraw-Hill, 1997. – 456 с. Christopher Hudson. The China Handbook (REGIONAL HANDBOOKS OF ECONOMIC DEVELOPMENT). – М.: , 0. – 0 с. Patrick Heenan. The Japan Handbook (REGIONAL HANDBOOKS OF ECONOMIC DEVELOPMENT). – М.: , 0. – 0 с. Patrick Heenan, Monique Lamontagne. The Cis Handbook (Regional Handbooks of Economic Development, 4). – М.: , 0. – 0 с. Price Pritchett. The Employee Handbook for Organizational Change. – М.: , 0. – 0 с. Jill Dyche. The CRM Handbook: A Business Guide to Customer Relationship Management. – М.: Addison Wesley, 2002. – 312 с. James Harry Green. The Irwin Handbook of Telecommunications Management. – М.: , 0. – 0 с. James F. Robeson, William C. Copacino, R. Edwin Howe. The Logistics Handbook. – М.: , 0. – 0 с. Philip P. Purpura. The Security Handbook. – М.: , 0. – 0 с. The Innovation Handbook: How to Develop, Manage and Protect Your Most Profitable Ideas. – М.: , 2008. – 312 с. The Compensation Handbook. – М.: , 2011. – 656 с. Wally Olins: The Brand Handbook. – М.: Thames and Hudson Limited, 2008. – 112 с. Образцы работ
Задайте свой вопрос по вашей теме
Контакты
Поделиться
Мы в социальных сетях
Реклама
Отзывы
Марина, 22.11 Марина, спасибо Вам огромное за работы! 2 диплома и оба удачно сдались!!!Спасибо за выполнение сроков написания!и вообще было очень приятно с Вами сотрудничать!!!СПАСИБО!!!
