Strategic Management: A Competitive Advantage Approach, Concepts Plus NEW MyManagementLab with Pearson eText - Access Card Package
Год выпуска: 2012 Автор: Fred R. David Издательство: Prentice Hall Страниц: 400 ISBN: 0133058654 Описание In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The fourteenth edition explores the current global recession and shows how it has affected the business environment, providing up-to-date coverage in every chapter.
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Обычная студенточка, 23.09 Мариночка, огромнейшее Вам спасибо за подбор материала. Если честно, я не думала, что в этом мире бесплатно не только поют птички :)