Brand Innovation in FMCG Год выпуска: 2011Автор: Tom Page and Gisli ThorsteinssonИздательство: LAP Lambert Academic PublishingСтраниц: 64ISBN: 9783844316117Описание The definition of packaging is as follows: “Packaging is the science, art and technology of enclosing or protecting products for distribution, storage, sale, and use. Packaging also refers to the process of design, evaluation, and production of packages and all the development and manufacturing processes that are required to create the packaging. In order to develop consistent successful packaging within the competitive and fast moving food and cosmetics market, premium brands must liaise with consumers in order to maintain an optimised brand design for their products.
Похожие книги
John Wang. Project Management Techniques and Innovations in Information Technology. – М.: , 2012. – 342 с. ZongWei Luo. Innovations in Logistics and Supply Chain Management Technologies for Dynamic Economies. – М.: , 2012. – 460 с. Patricia OrdoA±ez de Pablos. Knowledge Management and Drivers of Innovation in Services Industries. – М.: , 2012. – 383 с. Industrial Innovation in Japan. – М.: , 2012. – 272 с. John Wang. Innovations in Information Systems for Business Functionality and Operations Management. – М.: , 2012. – 378 с. L. Borghans, Wim H. Gijselaers, Richard G. Milter, John E. Stinson, Lex Borghans, Edineb Conference 1998). Educational Innovation in Economics and Business V: Business Education for the Changing Workplace (Educational Innovation in Economics & Business). – М.: , 0. – 0 с. Bo Edvardsson, Anders Gustafsson, Michael D. Johnson, Bodil Sanden. New Service Development and Innovation in the New Economy. – М.: Studentlitteratur AB, 2000. – 228 с. Neil Bradford. Commissioning Ideas : Canadian National Policy Innovation in Comparative Perspective. – М.: , 0. – 0 с. Akira Goto, Hiroyuki Odagiri. Innovation in Japan (Japan Business & Economics). – М.: , 0. – 0 с. Linsu Kim. Learning and Innovation in Economic Development. – М.: , 0. – 0 с. Lisa M. Sciulli. Innovations in the Retail Banking Industry: The Impact of Organizational Structure and Environment on the Adoption Process. – М.: Routledge, 0. – 250 с. Martin Kuhn, Martin C. Kuhn. Managing Innovation in the Minerals Industry. – М.: , 0. – 0 с. Richard G. Milter, John E. Stinson, Wim H. Gijselaers, Fla.) Edineb Conference 1996 Orlando, W. Gijselaers. Educational Innovation in Economics and Business III: Innovative Practices in Business Education (Educational Innovation in Economics and Business, Vol 3). – М.: , 0. – 0 с. Innovations in Financial and Economic Networks (New Dimensions in Networks). – М.: , 2003. – 0 с. Kamran Kashani. Beyond Traditional Marketing : Innovations in Marketing Practice (IMD Executive Development Series). – М.: , 2005. – 0 с. Scott Hassell. Building Better Homes: Government Strategies for Promoting Innovation in Housing. – М.: , 2003. – 0 с. Tom Page and Gisli Thorsteinsson. Brand Innovation in FMCG. – М.: LAP Lambert Academic Publishing, 2011. – 64 с. Образцы работ
Задайте свой вопрос по вашей теме
Контакты
Поделиться
Мы в социальных сетях
Реклама
Отзывы
Татьяна Работу после вашего сопровождения научный руководитель приняла, отзыв написала положительный. Пока всё отлично, нареканий особых нет. Спасибо большое!
