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Consumer Behavior and Loyalty Programs



Год выпуска: 2012
Автор: Showket Mir
Издательство: LAP Lambert Academic Publishing
Страниц: 88
ISBN: 9783659298097
Описание
Retail sector is one of the emergent growing sector nowadays at worldwide. People in this world are wholly and solely dependent on retail sector. Because of the needs of consumption items which they need daily to satisfy their primary as well as secondary needs .The business world consists of many sectors but retail sector is one of the key element in the business world. It constitutes up to certain level of business in the current scenario. Now a day’s retail sector consists of shopping malls, like visual mega mart, big bazaar, v mart, and lifestyle, and other famous world shopping malls.These malls are highly decorated as well as organized to attract blind customers. These malls provide daily basis consumption items and other products worldwide. People like to visit and ready to purchase products from these malls as they mainly provide loyalty programmers to their customers. Loyalty is one of the great engines of the success. This work is beneficial for persons who likely visit...


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