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Лучшие результаты David A. Aaker. Brand Relevance: Making Competitors Irrelevant. – М.: , 2011. – 400 с. Дополнительные результаты Matt Haig. Brand Failures: The Truth about the 100 Biggest Branding Mistakes of All Time. – М.: Kogan Page, 2003. – 310 с. Hamish Pringle, Marjorie Thompson. Brand Spirit: How Cause Related Marketing Builds Brands. – М.: John Wiley and Sons, Ltd, 2001. – 306 с. Jack Trout. Big Brands Big Trouble: Lessons Learned the Hard Way. – М.: Wiley, 2002. – 240 с. F. Joseph LePla, Lynn M. Parker. Integrated Branding: Becoming Brand-Driven Through Companywide Action. – М.: Quorum Books, 1999. – 320 с. David McNally and Karl D Speak. Be Your Own Brand: Achieve More of What You Want by Being More of Who You Are. – М.: , 2012. – 208 с. Sandra Meister. Brand Communities for Fast Moving Consumer Goods: An Empirical Study of Members' Behavior and the Economic Relevance for the Marketer. – М.: , 2012. – 316 с. Patrick Lencioni. The Five Temptations Of A Ceo: A Leadership Fable. – М.: , 2012. – 136 с. Rana Zamin Abbas. Organizational Existentialism as a Paradigm for Studying Organizations: Organizational Existentialism as a Facilitator for Ethical Consciousness in Decision Making. – М.: , 2012. – 136 с. Gabriel Borges. Positive word-of-mouth: a strategy or an outcome?: Understanding factors and arrangements that motivate consumers to talk about brands. – М.: , 2012. – 60 с. Brajesh Kumar, Gouranga Patra. Advertising Effectiveness In Indian Context: A study in Low Involvement Product Category. – М.: , 2012. – 268 с. Laurence Vincent. Brand Real: How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty. – М.: , 2012. – 257 с. Michael V. Brandes. Naked Guide to Bonds: What You Need to Know--Stripped Down to the Bare Essentials. – М.: , 0. – 0 с. H. Thomas Johnson, Robert S. Kaplan. Relevance Lost: The Rise and Fall of Management Accounting. – М.: Harvard Business School Press, 1987. – 270 с. Ronald A. Brand. Fundamentals of International Business Transactions: Documents. – М.: , 0. – 0 с. Robin Fisher Roffer, Doris Ober. Make a Name for Yourself: Eight Steps Every Woman Needs to Create a Personal Brand Strategy for Success. – М.: , 0. – 0 с. Howard Raiffa. Negotiation Analysis : The Science and Art of Collaborative Decision Making. – М.: Belknap Press, 2003. – 576 с. Albert J. Dunlap, Bob Andelman. Mean Business: How I Save Bad Companies and Make Good Companies Great. – М.: , 0. – 0 с. Massimo Marrelli, Giacomo Pignataro. Public Decision-Making Processes and Asymmetry of Information. – М.: , 0. – 0 с. Paul Temporal. Branding in Asia: The Creation, Development, and Management of Asian Brands for the Global Market. – М.: John Wiley and Sons, Ltd, 2001. – 276 с. Liam Fahey. Competitors: Outwitting, Outmaneuvering, and Outperforming. – М.: , 0. – 0 с. Peg Pickering, Jonathan How to Make the Most of Your Workday Clark. How to Make the Most of Your Workday. – М.: , 0. – 0 с. Doug Stevenson. Never Be Boring Again: Make Your Business Presentations Capture Attention, Inspire Action, and Produce Results. – М.: , 0. – 0 с. Robert Kreitner, Angelo Kinicki. Organizational Behavior with Student CD and PowerWeb. – М.: , 0. – 0 с. Brad VanАuken. Brand Aid. An Easy Reference Guide to Solving Your Toughest Branding Problems and Strengthening Your Market Position. – М.: AMACOM/American Management Association, 2003. – 320 с. John S. Hammond, Ralph L. Keeney, Howard Raiffa. Smart Choices: A Practical Guide to Making Better Decisions. – М.: , 0. – 0 с. Michael Willmott. Citizen Brands : Putting Society at the Heart of Your Business. – М.: , 0. – 0 с. Thomas H. Johnson. Relevance Lost: The Rise and Fall of Management Accounting. – М.: , 0. – 0 с. Andreas Buchholz, Wolfram Wordemann. What Makes Winning Brands Different: The Hidden Method Behind the World's Most Successful Brands. – М.: , 0. – 0 с. Christen Civiletto Carey, Kristen David Adams. The Practice of Law School: Getting In and Making the Most of Your Legal Education. – М.: , 0. – 0 с. Edward J. Nell, Routledge. Making Sense of a Changing Economy: Technology, Markets, and Morals. – М.: , 0. – 0 с. Marilyn K. Pelosi, Theresa M. Sandifer. Doing Statistics for Business with Excel : Data, Inference, and Decision Making. – М.: , 0. – 0 с. Ronald A. Brand. Fundamentals of International Business Transactions. – М.: , 0. – 0 с. Evangelos Triantaphyllou. Multi-Criteria Decision Making Methods: A comparative Study (Applied Optimization, Volume 44). – М.: , 0. – 0 с. International Conference on Multiple Criteria Decision Making 1998 Ch, Ralph E. Steuer. Research and Practice in Multiple Criteria Decision Making: Proceedings of the Xivth International Conference on Multiple Criteria Decision Making (McDm) Charlottes Ville, Virginia, Usa, June 8-12, 1998 (Lecture Notes in Economics and Mathematical Systems. – М.: , 0. – 0 с. Tim O'Hanlon. Quality Audits for Iso 9001:2000: Making Compliance Value-Added. – М.: , 0. – 0 с. Bernd H. Schmitt, Alex Simonson. Marketing Aesthetics: The Strategic Management of Brands, Identity and Image. – М.: , 0. – 0 с. Marc Gobe. Citizen Brand: 10 Commandments for Transforming Brands in a Consumer Democracy. – М.: , 0. – 0 с. Mike Moser. United We Brand. – М.: , 0. – 0 с. Lynn Parker, F. Joseph Lepla. Integrated Branding: Becoming Brand-Driven Through Company-Wide Action. – М.: , 0. – 0 с. Duane E. Knapp, Christopher W. Hart. The Brand Mindset: Five Essential Strategies for Building Brand Advantage Throughout Your Company. – М.: , 0. – 0 с. Kent Wertime. Building Brands and Believers: How to Connect with Consumers Using Archetypes. – М.: , 0. – 0 с. Steve Rivkin, Fraser Sutherland, Jack Trout. The Making of a Name: The Inside Story of the Brands We Buy. – М.: Oxford University Press, 2004. – 288 с. Steve Yastrow. Brand Harmony: Achieving Dynamic Results by Orchestrating Your Customer's Total Experience. – М.: , 0. – 0 с. Alycia Perry, David Wisnom III. Before the Brand : Creating the Unique DNA of an Enduring Brand Identity. – М.: , 0. – 0 с. Jo Alice Hughes. The Art of Building a Brand: CEOs from BBDO Worldwide, Global Fluency, Stanton Crenshaw Communications & More on the Secrets Behind Successful Branding . – М.: Aspatore Books, 2002. – 256 с. Peter Cheverton. If You're So Brilliant ...How Come Your Brand Isn't Working Hard Enough?: The Essential Guide to Brand Management (If You're So Brilliant). – М.: , 0. – 0 с. Packaged Facts, John Wiley & Sons Inc. Value Retailing in the 1990s: Off-Pricers, Factory Outlets, & Closeout Stores. – М.: , 0. – 0 с. Aspatore Books Staff, InsideTheMinds.com, Stephen Jones, T. Michael Glenn, Karen Edwards, Michael Linton, Jody Bilney, John Hayes, Richard Rivers, Richard Costello. Leading Marketers: Industry Leaders Share Their Knowledge on the Future of Marketing, Advertising and Building Successful Brands. – М.: Aspatore Books, 0. – 228 с. Torsten H. Nilson. Customize the Brand : Make it more desirable and profitable. – М.: , 0. – 0 с. Edward Vesely. Code to Commerce: High Technology Marketing for Maximum Brand Performance. – М.: , 0. – 0 с. Scott Bedbury, Stephen Fenichell. A New Brand World: 8 Principles for Achieving Brand Leadership in the 21st Century. – М.: Penguin Books Ltd., 0. – 240 с. Timothy Cumming. Little E, Big Commerce: How to Make a Profit Online (Virgin Business Guides). – М.: , 0. – 0 с. Mark Shonka, Dan Kosch. Beyond Selling Value: A Proven Process to Avoid the Vendor Trap. – М.: , 0. – 0 с. Matt Haig. If You're So Brilliant...How Come You Don't Have an E-Strategy?: The Essential Guide to Online Business (If You're So Brilliant). – М.: , 0. – 0 с. Joe Duffy. Brand Apart. – М.: , 2005. – 0 с. Paul D. Kimmel. Financial Accounting, Beacon Lumber: An Active Learning Intro. to Financial Accounting : Tools for Business Decision Making. – М.: , 2003. – 0 с. Paul D. Kimmel. Financial Accounting Tool for Business Decision Making, 3rd Edition, with Annual Report with Studend Access Card for eGrade plus 1 Term Set. – М.: , 2004. – 0 с. Paul D. Kimmel. Financial Accounting, Annual Report Project : Tools for Business Decision Making. – М.: , 2003. – 0 с. Douglas Atkins. The Culting of Brands : Turn Your Customers into True Believers. – М.: , 2005. – 0 с. Jeannie Jinsheng Yi. The Haier Way: The Making of a Chinese Business Leader and a Global Brand. – М.: , 2003. – 0 с. Lars Finskud. Competing for Choice : Developing Winning Brand Strategies. – М.: , 2004. – 0 с. Hugh Davidson. The Committed Enterprise, Second Edition : Making Vision, Values and Branding Work. – М.: , 2004. – 0 с. Helen Edwards. Creating Passion Brands: getting to the heart of branding. – М.: , 2005. – 0 с. James B. Twitchell. Branded Nation: The Marketing of Megachurch, College Inc., and Museumworld. – М.: , 2005. – 336 с. Trefor Jones. Business Economics and Managerial Decision Making. – М.: , 2004. – 592 с. Joseph E. Stiglitz. Making Globalization Work. – М.: W. W. Norton & Company, Inc., 2007. – 320 с. Richard Elliott, Larry Percy. Strategic Brand Management. – М.: Oxford University Press, 2007. – 288 с. Sandra Sellani. What's Your BQ? Learn How 35 Companies Add Customers, Subtract Competitors, and Multiply Profits with Brand Quotient. – М.: , 2007. – 301 с. Gerry McGovern. Killer Web Content: Make the Sale, Deliver the Service, Build the Brand. – М.: , 2007. – 224 с. Howard Raiffa. Negotiation Analysis: The Science and Art of Collaborative Decision Making. – М.: , 2007. – 576 с. Tom Doctoroff. Billions: Selling to the New Chinese Consumer. – М.: , 2007. – 240 с. Scott W. Ventrella. ME, INC. How to Master the Business of Being You: A Personalized Program for Exceptional Living. – М.: , 2007. – 176 с. Entrepreneur Press, Charlene Davis. Start Your Own Clothing Store and More (Startup). – М.: , 2007. – 172 с. Jim Howard, Heather Kirk, Chris Howard. A Lasting Impression: The Entrepreneur's Quick-Start Guide to Become Genuinely "Branded for Success". – М.: , 2007. – 0 с. Des Dearlove. Business the Richard Branson Way: 10 Secrets of the World's Greatest Brand Builder (Big Shots Series). – М.: , 2007. – 188 с. Hajo Riesenbeck, Jesko Perrey. Power Brands: Measuring, Making and Managing Brand Success. – М.: , 2007. – 274 с. Frank Lane. Killer Brands: Create and Market a Brand That Will Annihilate the Competition. – М.: , 2007. – 211 с. Stephane Garelli. Top Class Competitors: How Nations, Firms and Individuals Succeed in the New World of Competitiveness. – М.: , 2006. – 288 с. Klaus Fog, Christian Budtz, Baris Yakaboylu. Storytelling: Branding in Practice. – М.: , 2005. – 238 с. Anna Wallner, Kristina Matisic. The Shopping Bags: Tips, Tricks, and Inside Informationto Make You a Savvy Shopper. – М.: , 2006. – 256 с. James Colborn. Search Marketing Strategies: A Marketer's Guide to Objective Driven Success from Search Engines. – М.: , 2005. – 208 с. R. Passikoff. Predicting Market Success: New Ways to Measure Customer Loyalty and Engage Consumers With Your Brand. – М.: , 2006. – 256 с. Adam Morgan. The Pirate Inside: Building a Challenger Brand Culture Within Yourself and Your Organization. – М.: , 2004. – 348 с. Robert J Kaden. Guerrilla Marketing Research: Marketing Research Techniques That Can Help Any Business Make More Money. – М.: , 2006. – 232 с. Bill Schley, Carl Nichols Jr. Why Johnny Can't Brand: Rediscovering the Lost Art of the Big Idea. – М.: , 2005. – 256 с. Michael Oriard. Brand NFL: Making and Selling America's Favorite Sport (Caravan Book). – М.: , 2007. – 336 с. H. W. Brands. The Money Men: Capitalism, Democracy, and the Hundred Years' War over the American Dollar (Enterprise). – М.: , 2007. – 224 с. E. Cabell Brand. If Not Me, Then Who?: How you can help with Poverty, Economic Opportunity, Education, Healthcare, Environment, Racial Justice, and Peace Issues in America. – М.: , 2008. – 152 с. E. Cabell Brand. If Not Me, Then Who?: How you can help with Poverty, Economic Opportunity, Education, Healthcare, Environment, Racial Justice, and Peace Issues in America. – М.: , 2008. – 152 с. Jonathan Salem Baskin. Branding Only Works on Cattle: The New Way to Get Known (and drive your competitors crazy). – М.: , 2008. – 272 с. David LaBonte. Shiny Objects Marketing: Using Simple Human Instincts to Make Your Brand Irresistible. – М.: John Wiley and Sons, Ltd, 2008. – 224 с. Ulrich Brand. Global Environmental Regulation: Contested Terrains and the Internationalisation of the State (Routledge Ripe Series in Global Political Economy). – М.: , 2008. – 278 с. Tim Manners. Relevance: Making Stuff That Matters. – М.: , 2008. – 224 с. Jay Mahar, Sue Martin Mahar. The Unofficial Guide to Building Your Business in the Second Life Virtual World: Marketing and Selling Your Product, Services, and Brand In- World. – М.: , 2009. – 320 с. Jill Konrath. SNAP Selling: Speed Up Sales and Win More Business with Today's Frazzled Customers. – М.: , 2010. – 320 с. K M S Publishing.com. Branding By Blogging: Build Your Brand Identity And Online Presence To The Maximum Using This Ultimate Business Branding Strategy And The Power Of Blogs!. – М.: , 2010. – 84 с. Robert F. Brands. Robert?s Rules of Innovation. – М.: , 2010. – 212 с. David A. Aaker. Brand Relevance. – М.: , 2011. – 384 с. Ludwig Brand. Fluorescence Spectroscopy,450. – М.: , 2010. – 400 с. Brands. What America Owes the World. – М.: , 1998. – 352 с. Brands. What America Owes the World. – М.: , 1998. – 348 с. Jamie Pope. The Low–Fat Supermarket Shopper?s Guide – Making Healthy Choices from Thousands of Brand–Name Foods Revised. – М.: , 2005. – 104 с. L Brand. The Palestinians in the Arab World (Paper). – М.: , 1991. – 286 с. Roberta Brandes Gratz. Cities Back from the Edge. – М.: , 2000. – 376 с. Stanley Brandes. Skulls to the Living, Bread to the Dead. – М.: , 2006. – 232 с. Andreas Buchholz. What Makes Winning Brands Different?. – М.: , 2000. – 238 с. Michael V. Brandes. Naked Guide to Bonds. – М.: , 2012. – 256 с. Hal Brands. Latin America?s Cold War. – М.: , 2010. – 326 с. H W Brands. The Money Man – Capitalism, Democracy and the Hundred Years? War over the American Dollar. – М.: , 2007. – 224 с. Hw Brands. Money Men – Capitalism, Democracy and the Hundred Years? War Over the American Dollar. – М.: , 2006. – 224 с. Lieve Van den Brande. Flexible and Distance Learning. – М.: , 1992. – 288 с. Brand. Doctors and the State. – М.: , 1965. – 0 с. Michael V. Brandes. Naked Guide to Bonds. – М.: , 2003. – 256 с. Laurie A Brand. Jordans Inter–Arab Relations – Political Economy of Alliance Making (Paper). – М.: , 1995. – 362 с. BRAND. Brand: ?intending? & Acting – Toward A Naturalized Action Theory. – М.: , 1984. – 0 с. "B", John T. Brand. Notes on Office Trading: A Business-like Approach to Trading in Active Stocks, ca. 1912. – М.: , 2011. – 164 с. David A. Aaker. Brand Relevance: Making Competitors Irrelevant. – М.: , 2011. – 400 с. Stefan Brands. Rethinking Public Key Infrastructures & Digital Certificates – Building in Privacy. – М.: , 2000. – 340 с. Roberta Brandes Gratz. Cities Back from the Edge. – М.: , 1998. – 384 с. The Brand Promise: How Ketel One, Costco, Make-A-Wish, Tourism Vancouver, And Other Leading Brands Make And Keep The Promise That Guarantees Success. – М.: , 2011. – 288 с. John Morgan. Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition. – М.: John Wiley and Sons, Ltd, 2012. – 222 с. James Ashun Mensah Brandful. Genotypic and Phenotypic HIV Type1 in Parts of Ghana and ART. – М.: LAP Lambert Academic Publishing, 2012. – 272 с. Edwin Brands. Place Based Monitoring in Environmental Protection. – М.: LAP Lambert Academic Publishing, 2009. – 244 с. Michael Brand. The Mathematics of Justice. – М.: LAP Lambert Academic Publishing, 2010. – 84 с. Imrich Pothe. INVOLVEMENT AND RIGHTS OF EMPLOYEES IN TRANSFERS OF UNDERTAKINGS. – М.: LAP Lambert Academic Publishing, 2010. – 92 с. Mitra Ahmad Soltani. Decision Making for Disease Presentations. – М.: LAP Lambert Academic Publishing, 2010. – 160 с. Bernard Omboi. Brand Accounting Disclosure Practices in Multinational Corporations. – М.: LAP Lambert Academic Publishing, 2012. – 188 с. Idreas Khandy. Rebranding by Strategic Alliances. – М.: LAP Lambert Academic Publishing, 2014. – 144 с. Samira Amirova. A Country Image and Promotion of a Tourist Destination, (Azerbaijan). – М.: Scholars' Press, 2014. – 52 с. Ayca Can Kirgiz. City Branding Based on Marketing Aesthetics. – М.: LAP Lambert Academic Publishing, 2013. – 124 с. Mohib Ullah Durrani,MUHAMMAD TARIQ and Syed Abid Hussain. Brand Extensions in Pakistan. – М.: LAP Lambert Academic Publishing, 2010. – 124 с. Shamsul Haq. Break Through Marketing Clutter-Need For Innovative Branding. – М.: Scholars' Press, 2013. – 136 с. Anita Gupta. Rural Indians' Perceptions of Brands Based on Ethics in Advertising. – М.: LAP Lambert Academic Publishing, 2012. – 60 с. Harishchandra Singh Rathod,Dimple Thadhani and Reshma Nair. Color Congruence as an Influential Cue in Brand Attitude Formation. – М.: LAP Lambert Academic Publishing, 2012. – 148 с. Mosarrat Farhana. Effective Marketing Strategy for the Leading Antiseptic Brand. – М.: LAP Lambert Academic Publishing, 2012. – 96 с. Stephanus Lukmanto and Alain Yoga Wijaya Sutanto. ANALYSIS ON THE BRAND AWARENESS OF HINO DUTRO. – М.: LAP Lambert Academic Publishing, 2010. – 80 с. Henk Brand. Trade Liberalisation. – М.: LAP Lambert Academic Publishing, 2010. – 72 с. Jessica van den Brand. Tino Sehgal. – М.: LAP Lambert Academic Publishing, 2015. – 56 с. Russell Brand. Revolution. – М.: Century, 2015. – 384 с. Moshe Brand. Mechanical Interaction Between Stent and Arterial Wall. – М.: , 2015. – 252 с.
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Вера Марина, добрый вечер, диплом после вашего сопровождения я защитила, спасибо за помощь!!!