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Лучшие результаты

  1. Editor Dawn Iacobucci. Kellogg on Marketing. – М.: John Wiley and Sons, Ltd, 2003. – 428 с.
  2. Jagdish Sheth, Rajendra Sisodia. The Rule of Three: Surviving and Thriving in Competitive Markets. – М.: , 0. – 0 с.
  3. Jerry Wind, Vijay Mahajan. Digital Marketing : Global Strategies from the World's Leading Experts. – М.: , 0. – 0 с.
  4. Douglas Lamont. Salmon Day: The End of the Beginning for Global Business. – М.: , 0. – 0 с.
  5. Dawn Iacobucci, Bobby Calder, Dawn Iacobucci, Bobby J. Calder. Kellogg on Integrated Marketing. – М.: , 0. – 0 с.
  6. Kent Wertime. Building Brands and Believers: How to Connect with Consumers Using Archetypes. – М.: , 0. – 0 с.
  7. Roy A. Young, Allen M. Weiss, David W. Stewart. Marketing Champions: Practical Strategies for Improving Marketing's Power, Influence and Business Impact. – М.: John Wiley and Sons, Ltd, 2006. – 270 с.
  8. Nick Wreden. ProfitBrand: How to Increase the Profitability, Accountability and Sustainability of Brands. – М.: , 2005. – 240 с.
  9. Jill DychA©, Evan Levy. Customer Data Integration: Reaching a Single Version of the Truth (SAS Institute Inc.). – М.: , 2006. – 320 с.
  10. Alicia Loffler. Kellogg on Biotechnology: Thriving through Integration (Kellogg). – М.: , 2005. – 288 с.
  11. Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management. – М.: , 2005. – 352 с.
  12. Jagdish N. Sheth, Rajendra S Sisodia. Tectonic Shift : The Geoeconomic Realignment of Globalizing Markets. – М.: , 2006. – 348 с.
  13. Wharton on Dynamic Competitive Strategy. – М.: Wiley, 2004. – 480 с.
  14. Mark Finn. Kellogg on China: Strategies for Success (Kellogg). – М.: , 2004. – 225 с.
  15. David Dranove, Sonia Marciano. Kellogg on Strategy : Concepts, Tools, and Frameworks for Practitioners. – М.: , 2005. – 234 с.
  16. Alice Tybout. Kellogg on Marketing. – М.: , 2010. – 448 с.
  17. Dawn Iacobucci. Kellogg on Integrated Marketing. – М.: , 0. – 314 с.
  18. Sergio Zyman. The End of Advertising as We Know It. – М.: , 2002. – 240 с.
  19. Grow From Within: Mastering Corporate Entrepreneurship And Innovation. – М.: , 2011. – 240 с.

Дополнительные результаты

  1. Editor Dawn Iacobucci. Kellogg on Marketing. – М.: John Wiley and Sons, Ltd, 2003. – 428 с.
  2. Gerald Zaltman. How Customers Think: Essential Insights into the Mind of the Market. – М.: Harvard Business School Press, 2003. – 352 с.
  3. Bruno Amoroso. On Globalization: Capitalism in the 21st Century. – М.: , 0. – 0 с.
  4. C. Corsi, Ali Akhumov, Carlo Corsi. Innovation and Market Globalization. – М.: , 0. – 0 с.
  5. Brian Griffiths, Robert A. Sirico, Norman Barry, Frank Field. Capitalism, Morality & Markets (Readings, 54). – М.: , 0. – 0 с.
  6. Marketing Plans That Work 2nd Edition. – М.: , 0. – 0 с.
  7. Gary L. Lilien, Arvind Rangaswamy. New Product and Brand Management: Marketing Engineering Applications, Second Edition. – М.: , 0. – 0 с.
  8. Gary L. Lilien, Arvind Rangaswamy. Marketing Management and Strategy: Marketing Engineering Applications, Second Edition. – М.: , 0. – 0 с.
  9. Microscopic Simulation of Financial Markets: From Investor Behavior to Market Phenomena. – М.: , 0. – 0 с.
  10. Marat Terterov. Doing Business With Lithuania (Global Market Briefings Series). – М.: , 0. – 0 с.
  11. Marat Terterov, Hedman Osborne Clarke. Doing Business With Estonia (Global Market Briefings Series). – М.: , 0. – 0 с.
  12. Samuel Bowles, Herbert Gintis, Harry Brighouse, Erik Olin Wright. Recasting Egalitarianism: New Rules for Communities, States and Markets (Real Utopias Project (Series) , V. 3.). – М.: , 0. – 0 с.
  13. Douglas Lamont. Salmon Day: The End of the Beginning for Global Business. – М.: , 0. – 0 с.
  14. Ned Davis. The Triumph of Contrarian Investing : Crowds, Manias, and Beating the Market by Going Against the Grain. – М.: , 0. – 0 с.
  15. Kantilal Patel. How and When to Invest in the Stock Market: Unique Approach to Winning Market Trading Strategies. – М.: Writers Club Press, 2000. – 343 с.
  16. Martin Mandler. Market Expectations and Option Prices: Techniques and Applications (Contributions to Economics). – М.: , 0. – 0 с.
  17. Ranjay Gulati, Mohanbir Sawhney, Anthony Paoni. Kellogg on Technology and Innovation. – М.: , 0. – 0 с.
  18. J. Paul Peter, Jr, James H Donnelly. Preface to Marketing Management with PowerWeb. – М.: , 0. – 0 с.
  19. Theodore Levitt. The Marketing Imagination. – М.: Free Press, 1986. – 238 с.
  20. Roger Palmer, Richard Brookes. The New Global Marketing Reality. – М.: , 0. – 0 с.
  21. Frederick E. Webster. Market-Driven Management : How to Define, Develop, and Deliver Customer Value (Wiley Series on Marketing Management). – М.: , 0. – 0 с.
  22. Tim Berry, Doug Wilson. On Target : The Book on Marketing Plans. – М.: , 0. – 0 с.
  23. Don Peppers, Martha Rogers, Bob Dorf. The One to One Fieldbook: The Complete Toolkit for Implementing a 1To1 Marketing Program (One to One). – М.: , 0. – 0 с.
  24. Anthony O. Putman. Marketing Your Services : A Step-by-Step Guide for Small Businesses and Professionals. – М.: , 0. – 0 с.
  25. Dawn Iacobucci, Bobby Calder, Dawn Iacobucci, Bobby J. Calder. Kellogg on Integrated Marketing. – М.: , 0. – 0 с.
  26. Mark Stevens. Your Marketing Sucks. – М.: Crown Business Publications, 2003. – 240 с.
  27. Piercy. Market Led Strategic Change. – М.: , 0. – 0 с.
  28. Dick Connor, Jeff Davidson. Marketing Your Consulting and Professional Services. – М.: Wiley Publishing, Inc, 0. – 266 с.
  29. Strategic Marketing Management (Butterworth-Heinemann Marketing Series). – М.: , 0. – 0 с.
  30. Agnieszka M. Winkler. Warp Speed Branding: The Impact of Technology on Marketing. – М.: John Wiley and Sons, Ltd, 1999. – 240 с.
  31. Gary L. Lilien, Arvind Rangaswamy. Marketing Research: Marketing Engineering Applications, Second Edition. – М.: , 0. – 0 с.
  32. Henry Gambino. Salonovations' Marketing and Advertising for the Salon. – М.: , 0. – 0 с.
  33. David Holdford. Marketing for Pharmacists. – М.: , 0. – 0 с.
  34. Sidney J. Levy, Dennis W. Rook. Brands Consumers, Symbols, & Research: Sidney J. Levy on Marketing (1-Off Series). – М.: , 0. – 0 с.
  35. Geoffrey Randall. Principles of Marketing (Principles of Management Series). – М.: International Thomson Business Press, 2001. – 384 с.
  36. B. Wierenga, Gerrit Van Bruggen. Marketing Management Support Systems: Principles, Tools, and Implementation (INTERNATIONAL SERIES IN QUANTITATIVE MARKETING). – М.: , 0. – 0 с.
  37. Robert Rugimbana, Sonny Nwankwo. Cross-Cultural Marketing. – М.: , 0. – 0 с.
  38. Carol Mueller, Eleanor Lewitt Smiley. Marketing Today's Fashion. – М.: Prentice Hall, 1994. – 320 с.
  39. Gilles Laurent, Gary L. Lilien, Bernard Pras. Research Traditions in Marketing (International Series in Quantitative Marketing, Vol 5). – М.: , 0. – 0 с.
  40. Cybermarketing: How to Use the Internet to Market Your Goods and Services. – М.: , 0. – 0 с.
  41. Shinichi Yano, Kenichi Sato, Connie Prener. New Lanchester Strategy: Sales and Marketing Strategy for the Strong (New Lanchester Strategy). – М.: , 0. – 0 с.
  42. Roy E. Bailey. The Economics of Financial Markets. – М.: , 2005. – 0 с.
  43. M. Bagella. Monetary Integration, Markets and Regulation, Volume 4 (Research in Banking and Finance). – М.: , 2004. – 0 с.
  44. Anthony Saunders. Financial Markets and Institutions + Enron PowerWeb + Standard & Poor's Educational Version of Market Insight. – М.: , 2003. – 0 с.
  45. Anthony Saunders. Financial Markets and Institutions: A Modern Perspective, Second Edition. – М.: , 2003. – 0 с.
  46. J. Paul Peter. Preface to Marketing Management. – М.: , 2005. – 0 с.
  47. A Trading Desk View of Market Quality (Zicklin School of Business Financial Markets Conference Series Baruch College). – М.: , 2004. – 0 с.
  48. Chris Fill. Marketing Communications : engagement, strategies and practice (4th Edition). – М.: , 2005. – 0 с.
  49. John T. Gourville. Problems and Cases in Healthcare Marketing. – М.: , 2004. – 0 с.
  50. John A. Quelch. Global Marketing Management : A Casebook. – М.: , 2005. – 0 с.
  51. Ron Rubin. Dragon Spirit: How to Self-Market Your Dream--A Zentrepreneur's Guide. – М.: , 2003. – 0 с.
  52. Gerald Albaum. International Marketing and Export Management (5th Edition). – М.: , 2004. – 0 с.
  53. Masaaki Kotabe. Global Marketing Management. – М.: , 2004. – 0 с.
  54. Marc Apple. You Talkin To Me? : Thoughts & Observations on Marketing & Promotions. – М.: , 2004. – 142 с.
  55. Jim Blythe. Marketing (Sage Course Companions S : Knowledge and Skills for Success). – М.: , 2006. – 192 с.
  56. Marketing Communications: A Reader. – М.: , 2005. – 320 с.
  57. Subhash C. Jain. Marketing Planning & Strategy. – М.: , 2004. – 935 с.
  58. Jerry Evensky. Adam Smith's Moral Philosophy: A Historical and Contemporary Perspective on Markets, Law, Ethics, and Culture (Historical Perspectives on Modern Economics). – М.: , 2007. – 350 с.
  59. Ruth Stevens. Trade Show & Event Marketing: Plan, Promote & Profit. – М.: , 2005. – 352 с.
  60. Naras Eechambadi. High Performance Marketing: Bringing Method to the Madness of Marketing. – М.: , 2005. – 288 с.
  61. Ted Levitt. Ted Levitt on Marketing. – М.: , 2006. – 226 с.
  62. Peter Mudie, Angela Pirrie. Services Marketing Management, Third Edition. – М.: , 2006. – 280 с.
  63. Alicia Loffler. Kellogg on Biotechnology: Thriving through Integration (Kellogg). – М.: , 2005. – 288 с.
  64. Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management. – М.: , 2005. – 352 с.
  65. Joe Feiertag, Mary Carmen Cupito. Writer's Market Companion. – М.: , 2004. – 344 с.
  66. Robert Grede. Naked Marketing: The Bare Essentials. – М.: , 2006. – 186 с.
  67. Mark Finn. Kellogg on China: Strategies for Success (Kellogg). – М.: , 2004. – 225 с.
  68. David Dranove, Sonia Marciano. Kellogg on Strategy : Concepts, Tools, and Frameworks for Practitioners. – М.: , 2005. – 234 с.
  69. Markets and Market Liberalization: Ethnographic Reflections, Volume 24 (Research in Economic Anthropology). – М.: , 2006. – 368 с.
  70. Joel R. Evans, Barry Berman. Marketing: Marketing in the 21st Century. – М.: , 2006. – 680 с.
  71. Handbook of Marketing Decision Models (International Series in Operations Research & Management Science) (International Series in Operations Research & Management Science). – М.: , 2008. – 630 с.
  72. Guy R. Powell. Marketing Calculator: Measuring and Managing Return on Marketing Investment. – М.: Wiley, 2008. – 300 с.
  73. Eric Keiles, Mike Lieberman. Reality Marketing Revolution: Transform Your Small Business Into a Money Making Machine!. – М.: , 2008. – 192 с.
  74. Bonita Kolb. Marketing Research for Non-profit, Community and Creative Organizations. – М.: , 2008. – 290 с.
  75. Jay Lindquist, M. Joseph Sirgy. Shopper, Buyer, and Consumer Behavior: Theory, Marketing Applications, and Public Policy. – М.: , 2008. – 721 с.
  76. Michael Visser. Essays on Market Experiments. – М.: , 2008. – 172 с.
  77. Maria T. Bailey. Mom 3.0: Marketing WITH Today's Mothers by Leveraging New Media & Technology. – М.: , 2008. – 272 с.
  78. Hai Lu. Information Diffusion and the Boundary of Market Efficiency - Theory and Empirical Evidence. – М.: , 2008. – 128 с.
  79. Karin Tollin, Antonella Caru. Strategic Market Creation: A New Perspective on Marketing and Innovation Management. – М.: , 2009. – 352 с.
  80. Michael Dunn. The Marketing Accountability Imperative: Driving Superior Returns on Marketing Investments. – М.: , 2009. – 464 с.
  81. Alice Tybout. Kellogg on Marketing. – М.: , 2010. – 448 с.
  82. Greg M Allenby. Perspectives on Promotion and Database Marketing: The Collected Works by Robert C Blattberg. – М.: , 2010. – 332 с.
  83. Economic Complexity and Equilibrium Illusion: Essays on market instability and macro vitality (Routledge Frontiers of Political Economy). – М.: , 2010. – 400 с.
  84. OLALEKAN ASIKHIA. Market Focused Strategic Flexibility: Nigerian Experience. – М.: , 2010. – 220 с.
  85. Nick Holliday. Internet Marketing for Architects: Advertising and Promoting Your Architectural Firm Online Using Google, Facebook, YouTube, LinkedIn, Search Engine Optimization ... Click-by-Click Guide Book for an Architect!. – М.: , 2010. – 136 с.
  86. Nick Holliday. Internet Marketing for Roofing Contractors: Advertising Your Roofing Business Online Using Google, Facebook, YouTube, LinkedIn, Angie's List, Search Engine Optimization (SEO), and More. – М.: , 2010. – 136 с.
  87. Nick Holliday. Internet Marketing for Private Investigators: Advertising and Promoting Your Private Detective Agency Online Using a Website, Google, Facebook, YouTube, ... Search Engine Optimization (SEO), and More!. – М.: , 2010. – 134 с.
  88. Basil Sawczuk. Marketing and Selling Professional Services in Architecture and Construction. – М.: , 2009. – 288 с.
  89. David A. Aaker, V. Kumar, George S. Day, Robert Leone. Marketing Research. – М.: Wiley, 2010. – 816 с.
  90. Dawn Iacobucci. Kellogg on Integrated Marketing. – М.: , 0. – 314 с.
  91. David Mercer. Marketing. – М.: , 1999. – 600 с.
  92. Sergio Zyman. The End of Advertising as We Know It. – М.: , 2002. – 240 с.
  93. MJ Baker. Perspectives On Marketing Management 4 V Set. – М.: , 1994. – 1512 с.
  94. M J Baker. Perspectives on Marketing Management. – М.: , 1994. – 338 с.
  95. MJ Baker. Perspectives on Marketing Management. – М.: , 1992. – 414 с.
  96. Nick Holliday. Internet Marketing for Financial Planners: Advertising Your Financial Advisor Firm Online Using a Website, Google, Facebook, YouTube, Angie's List, LinkedIn, Search Engine Optimization, and More!. – М.: , 2011. – 144 с.
  97. The Four Pillars Of Profit-Driven Marketing: How To Maximize Creativity, Accountability, And Roi. – М.: , 2011. – 240 с.
  98. Marketing Management. – М.: , 2011. – 664 с.
  99. Kellogg on Advertising and Media. – М.: , 2008. – 304 с.
  100. David Dranove. Kellogg on Strategy. – М.: , 2005. – 240 с.
  101. Richard Bookstaber. A Demon of Our Own Design: Markets, Hedge Funds, and the Perils of Financial Innovation. – М.: John Wiley and Sons, Ltd, 2008. – 304 с.
  102. Judy Bartkowiak. Market Research In a Week: A Teach Yourself Guide (Teach Yourself: Business). – М.: , 2012. – 128 с.
  103. Ros Jay, John Sealey. Successful Marketing Plans In a Week A Teach Yourself Guide (Teach Yourself: Business). – М.: , 2012. – 128 с.
  104. Shoji Lal Bairwa,Rakesh Singh and Saket Kushwaha. Economics of Milk Marketing. – М.: LAP Lambert Academic Publishing, 2013. – 128 с.
  105. Vikas K. Patil,Anil S. Taru and Sagar F. Ravekar. Market Potential of Chilli Seedlings. – М.: LAP Lambert Academic Publishing, 2014. – 68 с.
  106. Anisul Islam Mahmud and Kohinoor Afroz Rini. Availability and Marketing of Fishes in Mymensingh, Bangladesh. – М.: LAP Lambert Academic Publishing, 2013. – 60 с.
  107. Kwamina Ewur Banson. Impact and Evaluation of Innovations on Marketing of Fresh Produce. – М.: LAP Lambert Academic Publishing, 2014. – 160 с.
  108. Franck Bourry. Renewable sources in electricity markets. – М.: LAP Lambert Academic Publishing, 2011. – 280 с.
  109. Vyacheslav Malykhin and Karine Nurtazina. The mathematical theory of stock market. – М.: LAP Lambert Academic Publishing, 2012. – 68 с.
  110. Sivvala Tarakeswara Rao. Value Added Tax (VAT) and Its Impact on Market Prices of the Products. – М.: LAP Lambert Academic Publishing, 2013. – 192 с.
  111. Kayode Felix Omole. A spatial distribution of market centres. – М.: LAP Lambert Academic Publishing, 2013. – 364 с.
  112. Anas Al-Fattal. Marketing Universities. – М.: LAP Lambert Academic Publishing, 2011. – 324 с.
  113. Davron Ishnazarov. Trade Openness Impact on Economic Growth in Central Asia. – М.: LAP Lambert Academic Publishing, 2015. – 52 с.
  114. Mobarek Asma. Weak form market efficiency and the determinants of share returns. – М.: LAP Lambert Academic Publishing, 2010. – 300 с.
  115. Moges Tadesse and Kindie Getnet. Market Power of Cooperatives in Agricultural Supply Chain. – М.: LAP Lambert Academic Publishing, 2013. – 80 с.
  116. Kamakshaiah Musunuru. A study on Marketing Mix of Marine Fish in Nellore District. – М.: LAP Lambert Academic Publishing, 2012. – 192 с.
  117. Perumal Mariappan. A Study On Mathematical Finance Models. – М.: LAP Lambert Academic Publishing, 2013. – 120 с.
  118. Dr. Alaa Al Saedi. The Effect of Dividend Policy on Market Value. – М.: LAP Lambert Academic Publishing, 2011. – 180 с.
  119. Thirupathi Kanchu. Marketing of Spices. – М.: LAP Lambert Academic Publishing, 2012. – 264 с.
  120. Eyong Ayuk Ako-Ebot. Government Policies on Tourism and their Impact on Foreign Investment. – М.: LAP Lambert Academic Publishing, 2015. – 112 с.
  121. Zdenek Konecny. Risk Structure Depending on the Corporate- and Market Life Cycle. – М.: Scholars' Press, 2014. – 220 с.
  122. Daud Mollel and Gladness Kotoroi. Application Of ICT On Marketing Of Crops Processing Performance. – М.: LAP Lambert Academic Publishing, 2012. – 72 с.
  123. Rizwan Raheem Ahmed. Unethical Pharmaceutical Marketing Practices in Pakistan. – М.: LAP Lambert Academic Publishing, 2014. – 216 с.
  124. Elena Lutsenko. Positioning strategy of service SME in foreign fragmented market. – М.: LAP Lambert Academic Publishing, 2012. – 72 с.
  125. Srikrishna Katari. Sustainability and B2B marketing in Postmoderrn Context. – М.: LAP Lambert Academic Publishing, 2012. – 124 с.
  126. Ayca Can Kirgiz. City Branding Based on Marketing Aesthetics. – М.: LAP Lambert Academic Publishing, 2013. – 124 с.
  127. Magdalena Grebosz and Barbara Wronska. Sensory Impact on Marketing. – М.: LAP Lambert Academic Publishing, 2013. – 120 с.
  128. Onwubiko Dike. Effects of the Regulatory Agencies on Marketing of Drugs in Nigeria. – М.: LAP Lambert Academic Publishing, 2014. – 220 с.
  129. Getahun Tima. Perception of Media Service Buyers on FM Radios: A CBBE Approach. – М.: LAP Lambert Academic Publishing, 2014. – 100 с.
  130. Seymur M. Guliyev. Sponsorship On Marketing Communication Process. – М.: LAP Lambert Academic Publishing, 2014. – 52 с.
  131. Habib ur Rehman and Muhammad Tariq Yousafzai. LECTURE SERIES ON MARKETING. – М.: LAP Lambert Academic Publishing, 2011. – 164 с.
  132. Moses Kufakunesu and Faustino Kufakunesu. Impact Of Penetration and Skimming Pricing Strategies on Market Share. – М.: LAP Lambert Academic Publishing, 2012. – 148 с.
  133. P. Santhi. Buyer Behaviour in Fluid Milk Markets. – М.: LAP Lambert Academic Publishing, 2012. – 304 с.
  134. Ghazal Masarrat. Marketing Strategies, Consumer’s Cooperative in India (U.P.), Concept. – М.: LAP Lambert Academic Publishing, 2014. – 224 с.
  135. Seppo Rainisto. Place Marketing and Branding. – М.: LAP Lambert Academic Publishing, 2010. – 156 с.
  136. Khurram Ghani and Adel Tajasom. MARKETING ETHICS. – М.: LAP Lambert Academic Publishing, 2010. – 92 с.
  137. Carlos Alfredo Mansilla. The Effect of Geographic Definition on Market Share. – М.: LAP Lambert Academic Publishing, 2011. – 64 с.
  138. AKINYELE SAMUEL TAIWO and ODUTOLA SOPHIA OPEYEMI. IMPACT OF MARKETING STRATEGIES. – М.: LAP Lambert Academic Publishing, 2011. – 88 с.
  139. Hatem El-Gohary,. Cairo University, Egypt and . Birmingham City University, UK. The impact of E-Marketing Practices on Marketing Performance. – М.: LAP Lambert Academic Publishing, 2012. – 536 с.
  140. Emanuele Breccia. The Impact Of Social Networking On Marketing, PR and Events. – М.: LAP Lambert Academic Publishing, 2012. – 56 с.

Лучшие результаты

Ничего не найдено

Дополнительные результаты

  1. Два монитора извольте, кофе-машину, широкое кресло, свободный график.... интервью с Ю. Малягановой, директором департамента управления персоналом SUP Media, А. Найко, специалистом по подбору персонала компании CUSTIS, А. Шевченко, руководителем отдела по подбору персонала компании Veeam Software в Европе и регионе Emerging Markets. В. Гусева, "Управление персоналом", N 9, май 2012 г.
  2. Критика on-line. интервью с О. Киселевой, руководителем компании World Gym Consulting. С. Сипатов, "Управление персоналом", N 14, июль 2010 г.
  3. On-line коммуникации: от классики до web 2.0-технологий. И. Широкова, "Ремедиум", № 7, июль 2010.
  4. Когда бизнес и власть встретятся on-line?. И. Пискун, "Московский бухгалтер", № 8, апрель 2009.
  5. Сдача отчетности on-line: прогресс налицо. М. Дудко, "Консультант", № 13, июль 2008.
  6. On-line рекрутмент. интервью с О. Бруковской, директором по маркетингу и PR группы компаний HeadHunter, А. Куракиным, заместителем генерального директора ООО "РДВ-медиа-групп", Я. Топорковым, директором по связям с общественностью ООО "СуперДжоб", С. Сторожевым, руководителем проектов Joblist и 100 Работ. "Управление персоналом", № 7, апрель 2008.

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Светлана, 16.06
Ну все защитила диплом на хорошо. Может вам это и не интересно, но решила написать на всякий случай)))